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Marketing dashboard template
Chorus Social Media Dashboard Template
Chorus is a single-file HTML dashboard for a social media desk: weekly performance, a sortable post ledger, audience quality, and inbox queue.
Chorus is a social media dashboard template delivered as one self-contained HTML file. It shows the social desk of a fictional brand, Verdant Coffee Co, compiled Monday at 07:30 for week 28, with all figures organic unless marked. Five tabs organize the page: This Week, Post Ledger, Audience, Inbox & Mentions, and Content Calendar.
The This Week tab compares week 28 against week 27 across channels, charts engaged reach over 8 weeks, and names the top three posts by engagement rate. The Post Ledger tables everything published this fortnight, sortable by column, with reach, engagement percent, saves, and clicks per post; clicking a row opens a breakdown of reactions, comments, saves, shares, and where the clicks went. The Audience tab favors follower quality over follower count: net follower change across 8 weeks, active hours showing a 7 to 9 pm engagement peak, and a returning-engagers metric the template calls the number that matters. The Inbox & Mentions tab queues unanswered messages oldest first against a 4-business-hour response target, with median response at 2h 41m and a sentiment read for the week. The Content Calendar plans week 29, one row per slot, where clicking a status pill advances a post from idea to drafted to approved to scheduled, with drafts locking Thursday at 15:00.
What is inside Chorus
- Week-over-week channel comparison (week 28 vs week 27), compiled Monday 07:30, organic unless marked
- Engaged reach chart across 8 weeks with the top three posts by engagement rate named
- Sortable post ledger for the fortnight with reach, engagement percent, saves, and clicks per post
- Click-through post breakdown showing reactions, comments, saves, shares, and click destinations
- Net follower change chart across 8 weeks for all channels
- Active hours chart of engaged actions by hour, with a 7 to 9 pm peak for scheduling
- Returning engagers metric framed as follower quality over follower count
- Inbox queue sorted oldest first with a 4-business-hour response target, 2h 41m median, and weekly sentiment
- Content calendar for week 29 with one row per slot: day, slot, channel, working title, owner, and status
- Clickable status pills that advance a post from idea to drafted to approved to scheduled, with drafts locking Thursday 15:00
Specifications
| Format | Single self-contained HTML file; zero dependencies, no build step |
|---|---|
| Theme | Studio Coral |
| Mood | Light |
| Category | Marketing |
| Price | $6.99, one-time |
Who Chorus is for
Chorus serves social media managers, who use the This Week tab and the post ledger to decide what to make more of, since the top three posts by engagement rate are named with their numbers.
Content leads work the Content Calendar, advancing each slot from idea to scheduled before drafts lock on Thursday at 15:00.
Community managers run the Inbox & Mentions queue, clearing the oldest waiting messages first against the 4-hour target.
Marketing managers use the Audience tab to report on returning engagers and active hours instead of raw follower counts.
Freelance social consultants use the compiled-Monday format as a client-ready weekly report.
When to reach for it
Chorus fits social desks whose weekly report is a slide deck rebuilt every Monday. The template is already structured as that report: compiled 07:30, week over week comparison, top posts, and the week ahead.
It replaces the content calendar spreadsheet. The calendar tab holds one row per slot with owner and a clickable status workflow, so planning and reporting live in the same file.
It suits small brands, agencies, and solo social managers who want a social media dashboard without paying for a scheduling suite's analytics tier.
Frequently asked questions
Which social channels does Chorus cover?
Chorus covers multiple social channels, aggregating performance across them with a per-channel column in the post ledger and calendar. All figures are organic unless marked. Channel names are plain text values in the file, so you match them to the networks you actually run.
Does Chorus connect to the Instagram or TikTok APIs?
No, Chorus does not connect to the Instagram or TikTok APIs. Chorus is a static single-file HTML template populated with a week of realistic sample data. You replace the data arrays with exports from your native analytics or scheduling tool. There is no API connection, login, or backend.
What does the post breakdown show?
The post breakdown shows the engagement anatomy for a post: reactions, comments, saves, shares, and where the clicks went. Clicking a row in the post ledger opens the breakdown, turning one high-level engagement rate into the specific behaviors behind it.
How does the content calendar workflow work?
The content calendar workflow works through one row per slot for week 29, with day, channel, working title, owner, and status. Clicking a status pill advances the row through idea, drafted, approved, and scheduled. The header notes that drafts lock Thursday at 15:00.
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